Rebuilding SaaS Marketing with Digital Hunch
AI is rewriting the rules of marketing — and founders are learning to rebuild from scratch. Proven playbooks no longer work. They’re built for a world that no longer exists. But new approaches are still emerging, often driven by founders who figure things out in real time.
This podcast is for those founders.
What you’ll hear:
- Real Founder Stories: Practical insights on SaaS marketing strategies and overcoming growth plateaus.
- AI & Tactics: Deep dives into AI marketing tools, automation, and new growth mechanics.
- Expert Insights: The podcast is hosted by Renata Zinnatullina, a fractional CMO and co-founder of Digital Hunch.
The most popular Episode
J.Y Dalmotte
The co-founder of BuddiesHR. He explains how they chose to bootstrap after raising $6M in VC funding.
BuddiesHR
The modular culture platform for Slack. They are on a mission to make every employee happy at work and to reward their contributions.
+1,000 MRR every 3 weeks
They tested cold outreach, Slack Marketplace, meme content, AI SEO, Google Ads, and ICP based messaging to find a repeatable path to growth.
Renata Zinnatullina, Host
Growth Director and co-founder at Digital Hunch.
For years, she has worked with B2B and SaaS companies across EU, UK, and US, fixing funnels, rebuilding marketing, and leading execution teams.
Renata is known for her direct questions, structured thinking, and ability to unpack messy marketing setups in minutes. She leads this podcast with the same clarity she brings to strategy sessions with SaaS founders.
Listen or Watch Anywhere
Listen: Spotify, Apple Podcasts, Castbox, RSS
