Fractional CMO Services that help your business grow
At Digital Hunch, our Fractional CMO services give you access to experienced marketing executives who align your strategy with your business goals, ensuring measurable growth and streamlined operations. Perfect for scaling B2B SaaS companies, our services are tailored to provide the expertise you need, when you need it.
Why Fractional CMO Services Are Essential for SaaS Growth?
In the dynamic world of B2B SaaS, growth doesn’t happen by chance—it’s the result of strategic decision-making and flawless execution. A Fractional CMO bridges the gap between your vision and tangible results. Whether you’re launching a product, scaling operations, or refining your brand, a Fractional CMO provides the leadership and direction to help you grow without the cost of a full-time CMO.
With our Fractional CMO services, you can focus on what you do best—developing and delivering innovative solutions—while we drive your marketing to achieve impactful results.
How Can a Fractional CMO Drive Your Business Forward?
A Fractional CMO is more than a consultant; they’re a strategic partner embedded in your business. Here's how they help:
- Define and Refine Strategy: Develop a clear roadmap for growth, tailored to your unique goals.
- Enhance Marketing Execution: Oversee campaigns, align teams, and implement data-driven tactics for maximum impact.
- Optimize Resources: Ensure every dollar spent delivers value, focusing on ROI and long-term growth.
- Strengthen Market Position: Build a compelling brand story and competitive edge in your industry.
Our Fractional CMOs with their teams work with you to create a custom approach, whether you’re refining your go-to-market strategy or launching a new product.
At Digital Hunch, we believe true partnership begins long before the project officially starts. We invest significant time upfront to understand your product, challenges, and internal processes. This helps us build a strong foundation for collaboration and ensures we’re well-positioned to contribute meaningfully to your success. Our goal isn’t just to provide a service; it’s to become a trusted partner in your growth journey.
Our approach balances delivering quick results with creating long-term value. We start by tackling low-hanging fruits — those immediate opportunities that can yield fast, measurable outcomes. Once these are optimized, we focus on crafting and implementing strategies designed for sustained growth. What sets us apart is that the same team that builds your strategy also executes it, ensuring consistency and avoiding gaps between planning and action.
Our 4-Step Process to Drive Growth
Fractional CMO Solutions
Comprehensive Marketing Strategy
We’ll develop a customized marketing plan, identifying opportunities and setting measurable goals to keep your business moving forward.
Campaign Oversight and Optimization
From demand generation to customer retention, our Fractional CMOs guide your team to ensure every initiative delivers results.
Exhaustive Go-to-Market Expertise
For SaaS companies expanding into new markets, we craft tailored strategies that maximize impact and position your business for long-term success.
Case studies
We partnered with a leading CRM data management platform to enhance their sales funnel. Within three months, our Fractional CMO identified key growth areas like SEO, email marketing, and data analytics, implementing proven strategies to improve results. This led to a 30% increase in conversions from trial to active subscribers, with ongoing work to optimize the entire funnel.
30% increase in conversions
from trial to active subscribers in 3 months
An international school for programming and math wanted to scale its online education business, but initially struggled due to a focus on franchise sales and a lack of a coherent B2C marketing strategy. By consulting with our Fractional CMO, restructuring their marketing approach, and introducing one-on-one lessons over group sessions, they significantly improved their LTV by 2.5 times, increasing profitability and customer retention.
x2.5 times
Increase in lifetime value (LTV)
Unusual Concepts, a firm specializing in agile transformation, aimed to establish a presence in the US market in 2023. Our COO collaborated with their founder to refine strategies, identify key talent, and manage marketing through agencies and contractors. As a result, they launched a revamped website, created a content hub, and implemented targeted campaigns.
A new domain registrar brought in our Fractional CMO at the early stages of product development. We conducted user interviews, analyzed competitors, and provided detailed recommendations for 50+ website pages and personal account features, focusing on customer journey mapping (CJM), UX, and SEO. The project is set to launch in 2025, with a strong foundation for success already in place.
Cloudlab, a software development company, approached us looking to establish a marketing strategy as they were relying solely on word-of-mouth for leads. Through a series of sessions with the founders, our Fractional CMO developed an ideal customer profile (ICP), clarified goals and objectives, and created a 6-month implementation plan. This consulting format allowed the founders to save costs while gaining an expert strategy to kickstart their marketing efforts effectively.
Choose your Fractional СMO
Our team has worked closely together for three years, blending our strengths to serve our clients and projects better.
